• Our Client is in Gaming/Video Game Developer industry.

Responsibilities:

• To lead in the planning, execution and optimisation of online marketing efforts.
• The ideal Candidate requires to possess the knowledge to creatively handle various online marketing tools like Websites, Social Media, Email marketing and Online advertising; and should have a firm grasp of the different digital touch points, set KPIs for digital objectives and define key metrics against them to drive highly effective digital campaigns with enhanced user experience.

Key Responsibilities:

• To lead, develop and deliver digital marketing plans in order to reach targeted audience with required traffic or subscriber targets aligned with business goals.
• Responsible & hands on campaign executions, working closely with all product owners and other collaborating departments to ensure brand consistency.
• Manage and measure the social media strategy & activations.
• Ensure all data, ROI from marketing campaigns are clearly analysed and reported.
• Creation of digital content such as websites, social media posts, email marketing and display advertising.
• Manage end-to-end digital projects such as campaign microsites, email delivery and programmatic advertising.
• Be actively involved in SEO efforts, hands-on and strong experience in SEO/SEM.
• Suggest and implement direct marketing methods to increase user retention.

Requirements:

• Degree in Business, Marketing, Information Management or related field.
• At least 3 years of experience in a Digital Marketing Specialist, preferably Manager role.
• Familiarity with content management systems, social media management tools and email marketing platforms.
• Excellent analytical and project management skills.
• Strong verbal and written communication skills, bilingual in Chinese as to liaise with developer in Taiwan.

Other Information:

• Working Location: East.
• Working Hours: Mondays to Fridays, 8.30am to 5.30pm.
• Critical: Due to the organization's affirmed support and commitment to developing a Singaporean core, this role is only available to Singaporeans.

To apply, please visit www.gmprecruit.com and search for Job Reference: 18402.
To learn more about this opportunity, please contact Novita Tan at novita.tan@gmprecruit.com
We regret that only shortlisted candidates will be notified.
GMP Recruitment Services (S) Pte Ltd | EA License: 09C3051 | EA Personnel: Novita Tan | Registration No: R1220374