Position Description

Brand Executive
Job Code 20428
Division GMP RECRUITMENT SERVICES (S) PTE LTD (EA Licence:09C3051)
Job Placement Location Singapore
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Responsibilities:

  • Develop and plan marketing strategies of the assigned brands.
  • Plan and implement ATL & BTL activities such as promotional activities, print advertisements, events, point-of-sales marketing etc.
  • Create, direct and monitor product launch thematic advertising, advertorial, editorial approval and joint promotion with media partners and third parties.
  • Co-work with respective trade channels for promotional mechanism, special offers, instore display and POS materials. 
  • Plan, monitor and review on the marketing budget.
  • Plan and execute new product launches.
  • Conceptualize and initiate digital and social media campaigns through working with various digital agencies.
  • Responsible for planning and delivering innovative content across all social media platforms.
  • Responsible for content creation including design and copy writing for digital ads and related marketing collaterals.
  • Measure and report performance of all digital marketing campaigns.
  • Manage the ecommerce business by planning and executing online campaigns and promotions.
  • Monitor competitor's activities through print, TVC advertisements and data analysis, as well as current market performance and trends.

Requirements:

  • University degree in Marketing or Business Administration.
  • Keen interest in gaining experience in a marketing or brand management role.
  • Positive can-do attitude, with a keen interest to learn. 
  • Able to work both individually and as a team-player.
  • Ethically grounded due to the nature of information that you will be in contact with
  • Good time management skills; deadline-driven, flexible with self-reliance to work in an empowered environment.
  • Proficient in Microsoft Office Products (Word, Excel, PowerPoint).
  • Strong work ethics
  • Experience in healthcare / personal care / marketing would be an advantage

To learn more about this opportunity, please contact Remus Gan at Remus.Gan@gmprecruit.com
We regret that only shortlisted candidates will be notified.
GMP Recruitment Services (S) Pte Ltd | EA Licence: 09C3051 | Remus Gan | Registration No: R21102972
EA License No: 09C3051

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