Responsibilities:
- Develop and plan marketing strategies of the assigned brands.
- Plan and implement ATL & BTL activities such as promotional activities, print advertisements, events, point-of-sales marketing etc.
- Create, direct and monitor product launch thematic advertising, advertorial, editorial approval and joint promotion with media partners and third parties.
- Co-work with respective trade channels for promotional mechanism, special offers, instore display and POS materials.
- Plan, monitor and review on the marketing budget.
- Plan and execute new product launches.
- Conceptualize and initiate digital and social media campaigns through working with various digital agencies.
- Responsible for planning and delivering innovative content across all social media platforms.
- Responsible for content creation including design and copy writing for digital ads and related marketing collaterals.
- Measure and report performance of all digital marketing campaigns.
- Manage the ecommerce business by planning and executing online campaigns and promotions.
- Monitor competitor's activities through print, TVC advertisements and data analysis, as well as current market performance and trends.
Requirements:
- University degree in Marketing or Business Administration.
- Keen interest in gaining experience in a marketing or brand management role.
- Positive can-do attitude, with a keen interest to learn.
- Able to work both individually and as a team-player.
- Ethically grounded due to the nature of information that you will be in contact with
- Good time management skills; deadline-driven, flexible with self-reliance to work in an empowered environment.
- Proficient in Microsoft Office Products (Word, Excel, PowerPoint).
- Strong work ethics
- Experience in healthcare / personal care / marketing would be an advantage
To learn more about this opportunity, please contact Remus Gan at Remus.Gan@gmprecruit.com
We regret that only shortlisted candidates will be notified.
GMP Recruitment Services (S) Pte Ltd | EA Licence: 09C3051 | Remus Gan | Registration No: R21102972
EA License No: 09C3051