Position Description

Brand Executive (Healthcare Consumer Goods | MNC | 1 year Contract)
Job Code 20472
Division GMP RECRUITMENT SERVICES (S) PTE LTD (EA Licence:09C3051)
Job Placement Location Singapore
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Responsibility

  • Develop and plan marketing strategies of the assigned brands.
  • Plan and implement ATL & BTL activities such as promotional activities, print advertisements, events, point-of-sales marketing etc.
  • Create, direct and monitor product launch thematic advertising, advertorial, editorial approval and joint promotion with media partners and third parties.
  • Co-work with respective trade channels for promotional mechanism, special offers, instore display and POS materials.
  • Plan, monitor and review on the marketing budget.
  • Plan and execute new product launches.
  • Conceptualize and initiate digital and social media campaigns through working with various digital agencies.
  • Responsible for planning and delivering innovative content across all social media platforms.
  • Responsible for content creation including design and copy writing for digital ads and related marketing collaterals.
  • Measure and report performance of all digital marketing campaigns.
  • Manage the ecommerce business by planning and executing online campaigns and promotions.
  • Monitor competitor's activities through print, TVC advertisements and data analysis, as well as current market performance and trends.

Requirements

  • Bachelor's Degree in any field.
  • Knowledge in Marketing will be an added advantage
  • No work experience required.
  • Proficiency in MS office

To find out more about this opportunity, please contact Arcus Ang at Arcus.Ang@gmprecruit.com
We regret that only shortlisted candidates will be notified.
GMP Recruitment Services (S) Pte Ltd   |   EA Licence: 09C3051   | EA Personnel:  Arcus Ang  |   Registration No: R1985843

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