Position Description

Marketing Executive (Boon Keng)
Job Code 22264
Job Placement Location Singapore
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  • End-to-end execution of marketing projects and campaigns, including ideation, creation and distribution of communication materials to various media outlets, and analysis of campaigns’ performance.


  • In -house management of website content, ensuring that all company websites are updated with current promotions and most up-to-date information.
  • Look into areas of improvements to enhance user experience in websites; in an effort to increase traffic-to-lead conversion rate.
  • Generate quality leads by converting site traffic through strong calls-to-action and compelling content.
  • Liaise with agency to manage and improve Organic and Paid search (SEM – Google & Naver) performance.

Social Media and Public Relations

  • Monitor and manage social media for Korea, including content generation.
  • Suggest, implement and manage ads for Facebook, Google Display Network and YouTube.
  • Stay up to date with latest social media best practices and technologies.
  • Establish strong network by communicating with industry professionals, consumers and influencers/bloggers via various channel.
  • Crafting press release and other media communication to promote and create brand awareness.

Reporting System

  • Assist in collating information to analyse and evaluate monthly marketing effectiveness.
  • Periodic collation, monitoring and reporting of various marketing initiatives, charting impact, effectiveness and recommend appropriate course of action on effectiveness in driving enquiries.
  • Evaluate performance of digital marketing campaigns and providing data-driven solutions for future campaigns.

All other Marketing and Communications will be assigned.


  • Minimum Degree in Marketing or related fields.
  • Preferably with at least 5 years of relevant work experience.
  • Excellent proficiency in written and spoken Korean and English as you need to do up content writing and understand their culture. 
  • Excellent knowledge of Facebook, LinkedIn, Instagram and other social media platforms.
  • Experience with doing audience and buyer persona research.
  • Ability to run PR campaigns and pitch to media.
  • Effective communication and interpersonal skills.
  • Possess analytical skills and be able to conceptualize innovative ideas.
  • Good understanding of Naver and Google ads.
  • Highly proficient with web analytics tools (Google Analytics)
  • Independent and highly motivated in getting things done in a face-paced environment.
  • Infrequent travelling may be required.

We regret to inform that only shortlisted candidates will be notified.   

To apply, please visit www.gmprecruit.com and search for Job Reference: 22264

To learn more about this opportunity, please contact Jackie at  jackie.ng@gmprecruit.com

GMP Recruitment Services (S) Pte Ltd   |   EA Licence: 09C3051   |   EA Personnel: Jackie Ng   |   Registration No: R22109024  

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