Responsibilities:
- Work with regional business units on the development and execution of marketing strategies and content development for new product launches.
- Collaborate with the cross-functional teams to plan and execute integrated marketing plan and coordinate regional B2B campaigns to enhance brand presence and drive lead generation and sales conversion.
- Create compelling and targeted B2B content for offline and online platforms.
- Plan and execute B2B events to enhance brand visibility in the region.
- Ensure strict adherence to the brand guidelines across all B2B marketing materials.
- Track and report on key performance indicators (KPIs) specific to B2B marketing to measure the effectiveness of campaigns.
- Stay updated on industry best practices and emerging trends in B2B marketing to ensure the company remains at the forefront of regional marketing communications.
- Manage vendors to ensure expenses are kept within approved budget and deliverables adhere to communication guidelines and given timeline.
Requirements:
- Degree in Marketing, Communications, or a related field.
- Proven experience in regional B2B marketing communications, with a focus on creating impactful B2B campaigns.
- Strong written and verbal communication skills with an ability to tailor B2B messaging for diverse audiences.
- Solid project managements experience in managing multiple projects to meet tight deadlines.
- Strategic thinker with a results-oriented mindset for B2B marketing.
- Strong interpersonal skills and the ability to collaborate effectively with cross-functional teams for B2B success.
- Must have a sense of cultural fluency to work effectively with teams across the region.
- Willingness to travel within the region as needed.
We regret to inform that only shortlisted candidates will be notified.
To apply, please visit www.gmprecruit.com and search for Job Reference: 23872
To learn more about this opportunity, please contact Jackie at jackie.ng@gmprecruit.com
GMP Recruitment Services (S) Pte Ltd | EA Licence: 09C3051 | EA Personnel: Jackie Ng | Registration No: R22109024
